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Memorabilia is a project born from the valorization of a large private collection of cars and memorabilia of a family which over time has accumulated a series of transversal product categories without apparent rules. This process was completed with the interior renovation of some industrial warehouses in which the collection of the most important cars and motorbikes was arranged and placed, and where a new “gallery” was built for memorabilia and objects. A new construction has been added to the industrial complex: a double-pitched building covered in anthracite-colored metal sheet characterized by a single entrance marked by a yellow metal sheet awning and a concrete carpet. The large interior houses a restaurant and a cocktail bar: an open and flexible landscape, where objects, sculptures, and collections mix with metal, Valchromat, and colored laminate furnishings, giving the space an ambiguous and ironic atmosphere.
Shortly after opening the restaurant changed management and a radical renovation of the interior which canceled the design choices.

Project team: Davide Fabio Colaci with Riccardo Ferrari, Giuseppe Cirillo, Ilaria D’Agostino, Margherita Sanfelici.
Curator: Davide Fabio Colaci
Graphics: Studio Forward
Client: Memorabrand
Photos: Piercarlo Quecchia and Alessandro Saletta for DSL Studio
Progetti
Anno
Allestimento
Architettura
Interni
Ricerca
Tag
Felicissime stanzePalazzo Bentivoglio, Bologna
2024
Exhibition
White on WhiteMilan
2023
Exhibition
VSK ShowroomMilan
2023
Interiors
DNDBAU, Munich
2019
Exhibition
Interno per un uomoMilan
2015
Interiors
Atelier TorelliMilan
2013
Interiors
Interno VerticaleMilan
2014
Interiors
La BancarottaTeatro Arsenale, Milan
2011
Exhibition
InternoitalianoMilan
2016
Exhibition
Palma il VecchioMuseo S. Martino, Alzano L.do
2015
Exhibition
InternoitalianoMaison&Objet, Paris
2016
Exhibition
VSK Teklan EditionMilan
2021
Exhibition
Interno per una famigliaMilan
2017
Interiors
Interno di AMilan
2014
Interiors
Casa F+GCernusco sul Naviglio
WIP
Architecture, Interiors
The Surreal TableMilan
2018
Exhibition
Gelato MeccanicoBiennale Interieur, Kortrijk
2014
Exhibition
Attico a MilanoMilan
2020
Interiors
CalùMilan
2013
Interiors
Design for CommunitiesAssab One, Milano
2023
Research
Interno CòrsoBonifacio
WIP
Interiors
ConviviumMilan
2021
Exhibition
DiscorivoluzionePAC, Milano
2023
Research
Marble BarMilan
2022
Exhibition
Very Simple BellezzaMilan
2022
Exhibition
Object, StoriesTeatro Arsenale, Milan
2019
Exhibition
Teatrino PoliticoGalleria Subalterno 1, Milan
2019
Interiors
MonotypeGalleria T14, Milan
2015
Exhibition
Interno G+SFertilia
2019
Interiors
Mulino ElettricoMantua
WIP
Architecture
Besana CarouselSalone, Milano
2023
Exhibition
Casa CCCSanta Maria di Leuca
WIP
Architecture
Interno MetafisicoMilan
2021
Interiors
Effepizeta HeadquarterConcorezzo
WIP
Architecture, Interiors
Casa ColonicaFertilia
WIP
Architecture, Interiors
Altre MetaforeLanzarote
2018
Research
MemorabiliaAgrate Brianza
2019
Architecture, Interiors